About Ascendia
A serious advisory house, born in the Emirates, built for the future
Ascendia is the first 100% serious professional Emirati consulting company.
It stems from many years of research and aims to create the perfect business balance among leadership, strategy, execution, and Artificial Intelligence (AI) to help our customers seize future opportunities and minimize future risks.
To boost our abilities and deliver the right results for our customers, Ascendia acquired Ascendia, a Silicon Valley-based organization specializing in crafting the best business models for small, medium, and large companies.
Our major goal is to answer these fundamental questions:
How can any Emirati organization, its leaders, employees, products, and services, become more profitable, successful, and sustainable now and in the future?
How can we rapidly transform any institution from a first-, second-, or third-generation organization into a fourth-generation company, one that achieves the highest profit while maintaining the highest rates of quality, money, and time.Our approach to answering these questions is unique and leads to tangible, great results at both individual and business levels.
We believe that old first-, second-, and third-generation organizations can no longer compete and sustain their growth against the young modern fourth generation of institutions that began to emerge about 20 years ago. That’s because fourth-generation organizations are dynamic, proactive in their thinking and doing, creative
You may be wondering: How can Ascendia succeed in organizational matters that other big firms have failed to achieve?Three major transforming elements separate Ascendia from its competitors:
1. Our knowledge, system-based, and hands-on approach.
2. Our scalable, autonomous, productive, and operational systems model, which is results-oriented and fits both governmental and private organizations.
3. Our ability to easily transform our work digitally.Thank you for choosing us. You have bet on the best horse. We look forward to a unique and productive partnership with you, your organization, leadership, and teams.
A Massage from our chairman
Applies consultancy
We believe that old first-, second-, and third-generation organizations can no longer compete and sustain their growth against the young modern fourth generation of institutions that began to emerge about 20 years ago. That’s because fourth-generation organizations are dynamic, proactive in their thinking and doing, creativeand innovative, and quick to handle risks and turn them into opportunities. Indeed, in times of distress and disruption, like ours, only fourth-generation organizations will be able to survive the tide of change. The reason? Well, because they are hands-on oriented.This is why at Ascendia, we take our partners from theory to practice and from random to measurable results. This way, they can make their decisions based on real data to reach tangible results.
Mr. Ebrahim Al Marzooqui
Chairman
Mission
To help organisations achieve enduring excellence by integrating principled leadership, disciplined strategy, faultless execution, and intelligent technology, and by developing the people who will carry that excellence forward.
Values
01
Excellence
We accept only the highest professional standard in every deliverable, every conversation, and every recommendation we make.
02
Integrity
We act with honesty and discretion, placing the long-term interests of our clients above short-term commercial considerations.
03
Rigour
We base our advice on evidence, structured analysis, and tested methods rather than on opinion or fashion.
04
Partnership
We work shoulder to shoulder with our clients, transferring knowledge and capability rather than creating dependence.
05
Partnership
We carry our work with a deep sense of national responsibility, contributing to the long-term competitiveness of the Emirates and the region.
Why Ascendia
Our clients choose Ascendia because they require an advisor who understands the standards of a modern global economy and the realities of operating in the Emirates and the Gulf.
They value our independence, our rigour, and our ability to combine strategic insight with practical execution. Above all, they value a partner who is fully invested in their success and who measures performance by the outcomes delivered, not by the volume of activity produced.
Our Experts
Our experts bring over 160 years of cumulative experience in organizational behavior, business acumen, reengineering, strategy building and implementation, designing productive performance systems, and leader and talent development. They come to us with their expertise from renowned international companies and universities. This great mindset and extensive experience make our methodology solid and capable of transforming any organization into a fourth-generation one, regardless of its past and current state.